Southern Ketamine Clinics Case Study
From Zero Traffic to a Clinic in High Demand.
Southern Ketamine Clinics came to Vivid with a two-page DIY website, no search presence, and zero recorded website traffic. We rebuilt their digital presence from the ground up, and helped turn their website into a patient acquisition channel that continues producing results five years later.
#1 RANKINGS | LOCAL SEO | ORGANIC GROWTH | LONG-TERM RESULTS
CLIENT
Southern Ketamine Clinics
INDUSTRY
Healthcare
MARKET
Asheville, NC
SERVICES
Web Design • SEO • Local SEO
4 OF TOP 5
Organic Google Results
#1 MAP PACK
Local Google Ranking
3+ YEARS
Still #1 in Organic and Maps
BEFORE VIVID
A New Clinic With No Digital Lead Channel.
When Valerie at Southern Ketamine Clinics was referred to Vivid in 2021, the clinic was still relatively new and had no established way to acquire patients through its website.
Their existing Wix website was a DIY build consisting of only a homepage and contact page. The design was outdated, there was no SEO strategy, and the Wix dashboard showed zero traffic to the website since it had been built.
Southern Ketamine had a Google Business Profile and a domain with some history, but the local presence wasn’t properly configured for the clinic’s physical location and the business had relatively few Google reviews.
The problem wasn’t simply an outdated website. Southern Ketamine had no meaningful digital channel bringing new patients into the business.
WHAT WE SAW
The Expertise Was Already There.
Valerie had spent more than 30 years working in healthcare. Rather than filling the new website with generic medical content, we wanted the site to reflect the knowledge she had accumulated throughout her career.
Vivid created a detailed questionnaire covering the clinic, its patients, treatments, and Valerie’s approach to care. Her answers became the foundation for the website’s content.
Our job wasn’t to manufacture expertise. It was to build a digital presence capable of communicating the expertise Southern Ketamine already had.
THE STRATEGY
Build the Website Around How Patients Search.
VIVID'S ROLE
Build a complete professional website around the clinic’s six major treatments, develop original content from Valerie’s expertise, implement on-page SEO, strengthen local search signals, and properly connect the website with Southern Ketamine’s Google presence.
VALERIE'S ROLE
Continue providing the expertise behind the content while reaching out to previous patients and building Southern Ketamine’s Google review profile.
No shortcuts. No generic healthcare copy. No single-page SEO strategy. Every major treatment Southern Ketamine wanted to grow was given the content and website structure necessary to compete independently.
THE EXECUTION
A Complete Patient Acquisition Platform.
Website Rebuild
Replaced the two-page DIY Wix website with a complete professional website.
Expert-Led Content
Developed original website content from Valerie's 30+ years of healthcare knowledge.
Six Treatment Pages
Built dedicated pages around the clinic's primary treatment opportunities.
On-Page SEO
Optimized the site's structure, content, titles, internal linking, and search signals.
Local Search
Strengthened Southern Ketamine's visibility throughout the Asheville market.
Conversion Paths
Created clear opportunities for prospective patients and physicians to contact the clinic.
FEATURED CASE STUDY #1
Four of the Top Five. Still #1 Three Years Later.
Southern Ketamine Clinics didn't just reach the top of Google. At its peak, the clinic captured four of the top five organic positions for a targeted Asheville search while also earning the #1 Map Pack position. Three years later, it continues to rank #1 organically for “ketamine clinic Asheville.”
FEEDBACK FROM THE CLIENT
CLIENT
Southern Ketamine Clinics
INDUSTRY
Healthcare
MARKET
Asheville, NC
SERVICES
Web Design • SEO • Local SEO
4 OF TOP 5
Organic Google Results
#1 MAP PACK
Local Google Ranking
3+ YEARS
Still #1 in Organic and Maps
THE STRATEGY
Southern Ketamine Clinics needed more than visibility for a single search term. Vivid built the website around the clinic’s treatments, services, location, and the questions prospective patients were actually searching for.
Instead of relying on one page to carry the entire SEO strategy, we created multiple relevant paths into the website—giving Google more opportunities to connect Southern Ketamine Clinics with high-intent searches in the Asheville market.
The result was a search presence that extended beyond one ranking, with multiple Southern Ketamine Clinics pages appearing together near the top of Google.
3 YEARS LATER
FEATURED CASE STUDY #2
Five Target Searches. Five Top-3 Rankings.
Southern Lawns competes in a crowded local lawn care and landscaping market around Kannapolis, NC. Vivid built the website and SEO strategy to capture visibility across multiple services—not just one broad lawn care keyword.
Today, Southern Lawns holds top-three organic Google positions across five targeted local searches, including three #1 rankings.
FEEDBACK FROM THE CLIENT
CLIENT
Southern Lawns, LLC
INDUSTRY
Lawn Care & Landscaping
MARKET
Kannapolis, NC
SERVICES
Web Design • SEO • Local SEO
3 #1 RANKINGS
Current Organic Positions
5 TOP-3 RANKINGS
Local Google Ranking
140 FORM SUBMISSIONS
Generated Since Launch
Target Search
Current Organic Rank
Lawn Care Kannapolis NC
#1
Landscaping Kannapolis NC
#3
Lawn Aeration Kannapolis NC
#2
Fall Cleanup Kannapolis NC
#1
Lawn Care Maintenance Kannapolis NC
#1
FROM RANKINGS TO REAL INQUIRIES
Ranking at the top of Google only matters if that visibility produces opportunities for the business. Since the Southern Lawns website launched, it has generated 140 website form submissions, including 15 submissions in the last 90 days.